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With your Opi account you can add various types of questions to your survey to get the information you need.
There are different types of questions in your survey, for example:
With this option you can share your survey to an email list in bulk.
When you build a survey with Opi, the survey link (for sharing surveys) by default has Opi's domain, i.e, yourcompany.opicx.com. However, if there is a way to have a custom domain of your choice, mycompanydomain.com like your organization's name or your existing business domain, as the survey URL, it would offer better brand personalization and maintain brand identity.
Custom Domain feature helps you configure the survey URL into the custom domain that reflects your brand.
To configure the custom domain for your Opi account in the SurveyURL, you will need to do the following steps:
Authorize the Custom Domain on Opi:
Note: These above steps might vary based on where you are hosting your domain, please contact your web hosting company for more help. The method however remains the same.
Note:If your Domain Host is asking for a TTL (Time-To-Live), you can enter a value between 30 minutes to 1 hour, or else leave it blank or default.
Please remember that each domain provider will have their own format for entering the host details. Ensure to get that right. Contact your domain host in case of doubt.
Note: Once the above steps are all successful, anticipate a buffer time for the verification to be completed. There could be a certain amount of time before these configurations reflect with your DNS host.
Note: After the verification, the domain URL of your Opi account will still be feedback.opicx.com You'll have to get in touch with your account manager to change the URL to feedback.mydomain.com
To validate this configuration, go ahead and enter your newly added custom domain on the URL bar and verify if this is redirecting you to your Opi account. At the same time, check if the weblinks for the Survey share now contain your business domain. If this is confirmed, the survey can be shared to your audience with the new URL.
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Customer experience refers to the different stages a customer goes through before, during, and after making a purchase with your business. It covers all the interactions that a customer has in your company.
Modern customers are presented with more choices than ever before. As a result, they are much smarter about what they want and how they want it. To maximize profits, companies must do more than just focus on products and services – they must now focus on the customer experience. It is about the complete trip and from beginning to end.
When you improve your customer experience, you can effectively generate more sales and retain a higher percentage of your customers. Your loyal customers can also recommend your business to their friends and colleagues.
By using CX KPIs, you can accurately measure customer experience improvements. These include NPS, CES, VoC, and CSAT. In addition, you may choose to use feedback, social media listening, surveys, and other similar methods.
A customer lifetime value projects future spending a consumer may have with your organization. While it can be difficult to measure, it depends on purchase history and how long a customer has been in your business.
Journey mapping focuses on every touch point the customer has while doing business with your company. Basically, it's about seeing your business through the customer's eyes at every stage of the buyer's journey.
In terms of customer service, your organization would support customers in a way that aligns with your company's commitments. Perhaps you could be responding to concerns or questions. By contrast, customer experience covers all the interactions that connect consumers with your brand. For example, the design of your physical stores, the colors used on your website, and more.
To improve the customer experience, start by defining areas of opportunity. It's important to send out surveys to current customers and potential customers in your target audience to find out what their ideal customer experience would be. It's also critical to research how your competitors have improved their customer experience.
We put at your disposal our video tutorials.